Manage Entire Fundraising Programs

With Crimson at the center of your fundraising efforts, you can easily stay on top of what your finance team is doing to power the campaign. Keep up with volunteer bundlers, joint fundraising committees, direct mail, email and online donations, events, and PACs.

Through the Crimson Fundraising dashboard, committees can comprehensively manage their entire fundraising program with at-a-glance graphs on the Fundraising Dashboard that capture topline fundraising data. This section also makes it easy to drill down into specific data with clickable graphs for totals raised by cycle-to-date, program, or payment type.

Joint Fundraising Committees

Since 2008, the use of JFCs have grown exponentially, and CMDI built the only existing system capable of handling them for donations for Republican presidential campaigns since 2008.

The JFC dashboard in Crimson enables committees to properly track donations, make correct distributions, avert excessive donations through the JFC Vetting Tool, and prevent mistakes in FEC filings. Given the complexity of allocation agreements, Crimson’s JFC Dashboard helps committees distribute the right amount of money to the right partner while ensuring that critical donor information is shared.

Built for Direct Mail

Take the guessing game out of direct mail by building a Response Analysis or Bluebook from Crimson. This feature enables you to independently verify package performance without relying on reports from third-party mail vendors and calculate ROI with up-to-date information. With Crimson’s Response Analysis feature, you can:

Access one-click analytics to breakdown Packages and Source Codes by programs, clubs, or memberships.
Utilize customizable Flag, Action and Attribute codes to identify donors.
Quickly see how your list segments are performing.
Track response rates over time.

For the first time, a popular tool in philanthropy and nonprofit fundraising is available for political parties and campaigns. Moves Management visually tracks the entire giving cycle of prospects and major donors in Crimson.

Starting with discovery and cultivation through the donation of a major gift, Moves Management helps committees keep track of how they are reaching prospective donors. The feature tracks communications, upcoming deadlines, most recent contribution, and other tasks associated with the donor in a single dashboard accessible to enabled staff.

Innovative Bundler Fundraising & Management

The Bundler Dashboard enables committees to manage programs by displaying and highlighting totals by date or fund code, outstanding pledges, incentive totals, and the top five donors in different categories.

Bundlers can be assigned at the People and Gift level, allowing fundraisers to not only manage their existing donor base, but also focus on further developing prospect donors. Bundler Profiles simplify the fundraising management process, providing at-a-glance touch points important to a Bundlers’ daily tasks.

Moves Management for Major Gifts

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Set up a custom demo to see how the Crimson platform can help your Republican organization.

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Easy Conduit Tracking

Track fundraising and distributions through the Conduit dashboard in Crimson. Quickly search for distributions or add new ones, see top fundraising campaigns, and run financial reports.

Manage Events

Track and manage all the important fundraising control points for your events:

Set fundraising goals, track donations, pledges, and event costs
Integrate event data with Anedot, WinRed, Mail Chimp, and Constant Contact.
Identify donors who are in proximity to events
Monitor who is attending multi-function events and special requirements
Attach documents and emails to any attendee record with Crimson’s file cabinet function
Process donations

Fundraiser Portfolio

The Fundraiser Portfolio enables your organization to track major donor programs and the progress of individual fundraisers from the convenience of your Home dashboard. Through drop-down cards, it allows you to quickly access several other sections of Crimson through drop-down menus that relate to your major fundraising including – Moves Management, Pledges, Thanks Yous Needed, Tasks, and CTD Totals.